Every year, Abercrombie & Fitch hosts a festival benefiting SeriousFun Children’s Network, a global network of camps and programs for kids with serious illnesses and their families. The event is held at the A&F Home Office in Columbus, OH and this year (2017) they invited us to join!
When they reached out to us after seeing our mural at Firefly, we immediately realized we both already had ties to A&F. Victor used to manage their email marketing back at his old corporate job and Lisa used to work as a brand representative in high school. We felt honored to be asked to be part of such a positive project.
Arriving at their ‘campus’ aka home office, everyone welcomed us in and we got to work. We camped there for 3 days as we brought the mural to life in the barn where we painted. They allowed us to eat at their cafe and use their gym/showers.
We both had a great time at the A&F event where there was fun for everyone. They brought in several different bands, tons of great food, DIY arts and crafts, hot air balloon rides, zip lining…you name it! They placed our mural right next to the main stage where attendees could snap a selfie or a big group photo.